What is the purpose of the "Educate. Excel. Play." campaign?
Protecting Education-Based Athletics in Texas
Texas high school athletics are more than competition—they are the heartbeat of our communities. Friday nights under the lights, rivalries that go back generations, and the pride of wearing your hometown’s colors are woven into the fabric of our state. Unlike other places, Texas has held onto a model where student-athletes represent their local schools, coached by educators who care about their growth both in the classroom and on the field.
That system is now threatened by sport-centric academies and programs that recruit athletes away from their public schools, prioritizing athletic performance over education.
The difference between education-based athletics and sport-centric academies extends beyond location—it’s a matter of philosophy. In our public schools, athletics are an extension of the classroom. They teach discipline, teamwork, and how to balance responsibilities—skills that prepare students for success long after graduation. Texas coaches are professionals—well-trained, certified educators who devote their careers to developing the whole student, not just the athlete. We create strong relationships throughout a rigorous school environment, where kids are provided high-quality coaching in their local communities while competing against the best programs in the state. When we shift to a model that values wins and personal stats above academics, we risk losing the very qualities that make Texas high school athletics unique.
📄Full Statement – Protecting Education Based Athletics.pdf
📄Promotional Ideas for Educate Excel Play.pdf
📄Expanded Talking Points – Protecting Education Based Athletics.pdf
📄Condensed Talking Points – Protecting Education Based Athletics.pdf
Reports and Analytics:
NEW! 📄The Effect of Athletics on GPA and Attendance Report – By EverRise and the THSCA
The Gold Standard Coaches Resources:
Coming Soon!